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Introducing our luxury calendar for July: a meticulously curated selection of the most exclusive global events in sport, fashion, culture, and entertainment. This is your invitation to an extraordinary season of indulgence, where private helicopters descend on manicured lawns, Michelin-star chefs serve beneath Riviera skies, and VIP access unlocks moments money alone can’t buy. Discover how the world’s elite will experience July in absolute style.
Sports and Heritage
Wimbledon Championships
London, UK | 30 June – 13 July 2025
Experience Wimbledon’s revered traditions in unmatched style. VIP debenture lounges, Centre Court boxes, and exclusive player receptions are just the beginning. Picture yourself arriving via private helicopter to a discreet helipad before being chauffeured in a Rolls-Royce to Centre Court. Expect Champagne receptions, strawberries and cream, and late-night rooftop soirees in Mayfair.
Henley Royal Regatta
Henley-on-Thames, UK | 1–6 July 2025
River racing at its most elegant, with premium enclosures offering gourmet riverside picnic hampers and shaded Champagne lounges. Guests enjoy punt tours, vineyard-inspired tastings, and chauffeur-driven transfers from boutique country estates.
British Grand Prix
Silverstone Circuit, UK | 4–6 July 2025
High-octane excitement meets high-end hospitality. VIP paddock access, pit-lane suites, and Michelin-star menus featuring caviar and Laurent-Perrier await. Guests can arrive by helicopter and be chauffeured in Bentleys or Rolls-Royces to luxury manors nearby.
Belgian Grand Prix
Spa-Francorchamps, Belgium | 25–27 July 2025
F1 drama deep in the Ardennes, paired with elite luxury. Expect VIP trackside terraces, exclusive paddock experiences, and behind-the-scenes team tours, plus private transfers and five-star villa stays overlooking the circuit.
Palio di Siena
Siena, Italy | 2 July & 16 August 2025
This centuries-old horserace in Piazza del Campo is redefined by VIP terrace boxes, olive-grove luncheons, Renaissance-palazzo stays, and cultural immersion in Siena’s medieval charm.
The Open Championship
Royal Portrush, Northern Ireland | 13–20 July 2025
Golf’s grandest showcase, set in seaside majesty. VIP passes include Champions Gate entry, private hospitality pavilions, whisky tastings, and chauffeur-driven Bentley rides. Helicopter tours chart the dramatic Northern Irish coastline.
Glorious Goodwood (Qatar Goodwood Festival)
West Sussex, UK | 29 July – 2 August 2025
A highlight of the British flat racing season, this elegant five-day affair is synonymous with summer sophistication. From private boxes at the finish line to Champagne picnics on the rolling Sussex Downs, every moment is crafted for refinement. Expect curated dining, fashion-forward attire, and access to exclusive after-race events on nearby estates.
Goodwood Festival of Speed
West Sussex, UK | 10–13 July 2025
An adrenaline-charged tribute to motoring mastery set against the stately backdrop of Goodwood House. Enjoy hillclimb races from private terraces, explore rare collector cars in exclusive enclosures, and mingle at after-hours garden soirées. Helicopter transfers and on-site VIP lounges complete the experience for classic and supercar enthusiasts.
Coronation Cup on International Polo Day
Windsor, UK | 26 July 2025
A highlight of the British summer season, the Coronation Cup brings elite polo to the prestigious Guards Polo Club. Set within Windsor Great Park, the day features high-goal polo, Champagne lawns, and private tented suites. Expect royalty in attendance, fashion-forward guests, and garden party elegance elevated to its peak.
July Festival at Newmarket
Newmarket, UK | 10–12 July 2025
Synonymous with British horseracing elegance, the July Festival is a celebration of flat racing set on the historic Newmarket course. From VIP enclosures to paddock access and curated fashion showcases, it’s a rendezvous of equestrian excellence and summertime sophistication.
Arts and Culture
Carmel Bach Festival
Carmel-by-the-Sea, California | 12–26 July 2025
Baroque brilliance meets serene coastal elegance. Enjoy private recitals in historic ocean-view villas, black-tie galas in L’Auberge Carmel, chauffeured vineyard tours, and champagne breakfasts by the Pacific.
Salzburg Festival
Salzburg, Austria | 18 July – 31 August 2025
A celebration of opera and classical music enveloped in baroque splendour. Secure exclusive box seats in historic theatres, partake in private recitals, and dine in glittering gala settings, each evening a cultural crescendo.
Puccini Festival
Torre del Lago, Italy | 18 July – 6 September 2025
Savour nightly opera by the lake at the site Puccini himself loved. VIP boxes grant proximity to the stage, supplemented by backstage tours and Michelin-star-level Tuscan suppers.
PAD St Tropez Art Fair
Saint-Tropez, France | 12–20 July 2025
Modern art meets Mediterranean glamour. Arriving by yacht, guests explore curated art and design salons, capped off by seafood-fresh VIP cocktail receptions alongside the harbour.
Comic-Con International
San Diego, USA | 24–27 July 2025
Pop-culture celebration elevated for VIPs. Front-row stage seating, private celebrity meet-and-greets, luxuriant climate-controlled lounges, and exclusive previews bring a deluxe twist to fandom.
The BBC Proms
London, UK | 18 July – 13 September 2025
A celebration of classical music grandeur, the Proms transform the Royal Albert Hall into a stage for the world’s most revered orchestras and soloists. Secure a private box, enjoy pre-concert Champagne receptions, and take advantage of post-performance meet-and-greets with maestros. For the truly devoted, bespoke musical itineraries across London’s cultural landmarks add further depth.
RHS Hampton Court Palace Garden Festival
London, UK | 1–6 July 2025
Set in the stunning grounds of Hampton Court Palace, this is the world’s largest flower show, offering a sensory escape of botanical brilliance. VIP ticket holders enjoy private garden tours, artisan tastings, exclusive horticultural previews, and access to regal lounges with riverside views.
Music and Entertainment
The Grand Prix Ball
London, UK | 2 July 2025
Held before the British Grand Prix, this glamorous black-tie gala blends motorsport and high society under one glittering roof. Expect a Champagne reception, three-course gourmet dining, celebrity guests, live performances, and a curated charity auction—all within a private London estate. Helicopter drop-offs and Rolls-Royce valet service ensure guests arrive in absolute style.
Monaco Red Cross Ball
Monte Carlo, Monaco | 12 July 2025
A marquee event on the global social calendar, the Red Cross Ball is held under the patronage of Prince Albert II. Hosted at the opulent Salle des Étoiles, the evening features haute cuisine, world-class entertainment, and an exclusive guest list of royals, celebrities, and philanthropists. Charter yachts line the Monte Carlo harbour, offering glamorous pre- and post-ball receptions.
Gala One St Tropez
Saint-Tropez, France | 24 July 2025
Held in the sun-drenched glamour of the French Riviera, Gala One is an exclusive black-tie charity gala drawing global philanthropists, celebrities, and fashion icons. With live performances, fine dining, and an elite guest list, it transforms St Tropez’s nightlife into an evening of high-impact elegance.
British Summer Time Festival
London, UK | June 27-July 13, 2025
An all-star roster in Hyde Park, serviced with ultra-VIP hospitality. Pre-show champagne receptions, backstage privileges, helicopter transfers to private landing zones, and after-parties in Kensington supper clubs keep the energy alive.
Lollapalooza Paris
Paris, France | 18-20 July 2025
A cultural kaleidoscope combining global music, art, and fashion. VIP balcony suites, Champagne lounges, and bespoke transfers to five-star riverside hotels frame the festivities in French elegance.
ESPY Awards
Los Angeles, USA | 16 July 2025
Sport’s high-gloss Hollywood evening. VIP tables ensure prime views, athlete-and-celebrity mingling, and you can expect private after-parties in Malibu estates and Beverly Hills penthouses.
Fashion and Haute Couture
Berlin Fashion Week
Berlin, Germany | 30 June – 3 July 2025
Where sustainable avant-garde meets urban chic. VIP runway shows and private showroom visits shine across Kreuzberg and Mitte. Exclusive after-parties in industrial lofts, gallery-themed lounges, and chauffeured luxury from boutique hotels complete the package.
Paris Haute Couture Week
Paris, France | 7–10 July 2025
The modern apex of fashioncraft. Chanel, Dior, Valentino, and more premiere their F/W 2025–26 lines in historic salons like Hôtel Ritz and Palais de Tokyo. Guests arrive via motorcade or helicopter, attend personal fittings, and dance into the night at soirées hosted in Le Meurice and Caviar Kaspia.
Elevated Travel and Discreet Luxury Services
- Transfers: Opt for private jet charters or helicopter hops between destinations to maximise time and elevate comfort. On the ground, luxury chauffeured fleets from Bentleys in London to G-Wagens in Berlin ensure an elegant arrival.
- Accommodations: Indulge in refined stays at the world’s most iconic addresses, from the Hôtel Ritz Paris and Aman Tokyo to hidden gems like Carmel’s L’Auberge or lakefront Tuscan villas.
- Concierge Services: Whether arranging VIP paddock passes, last-minute couture fittings, or private yacht moorings, elite lifestyle managers orchestrate seamless access and personalised indulgence.
- Attire & Etiquette: Adhere to elite codes: white ensembles at Wimbledon, bespoke tailoring at galas, and designer-resort wear at coastal festivals, each curated for locale and luxury.
From iconic sporting spectacles and cultural pageantry to the front rows of fashion’s elite, July offers a curated invitation to the world’s most exclusive experiences. Each event promises refined indulgence, privileged access, and a setting where luxury isn’t just expected, it’s exquisitely inevitable.
