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Hidden away on the fifth floor of Harrods, within the elegant setting of the Hair & Beauty Salon at 212.2, you’ll find Ricardo Vila Nova — one of London’s most in-demand trichologists. Known affectionately as “The Hair Whisperer”, his discreet clinic, HairDoctors, feels more like a cutting-edge science lab than your typical salon. Here, luxury meets innovation in the pursuit of perfect hair.
For over ten years, Vila Nova has quietly been transforming the hair of royals, A-listers, and clients who value results that go far beyond a simple trim or blow-dry. What sets him apart is his scientific approach: he understands that truly beautiful hair starts with a healthy scalp and strong follicles. His techniques are grounded in trichology, but the outcomes often feel nothing short of magical.
A DNA-Led Journey to Healthier Hair

Every consultation with Ricardo begins with something you won’t see in your average salon — a DNA hair scan. This clever, non-invasive test analyses the molecular structure of both your strands and your scalp. It can identify everything from hereditary sensitivities to signs of environmental stress. Think of it as a personalised blueprint to understanding why your hair behaves the way it does.
Using the insights from your scan, Ricardo then creates a bespoke treatment plan. Whether you’re dealing with a dry scalp, thinning hair, postpartum loss, hormonal changes, or just want more volume and life in your locks, he has a solution. His treatments range from active fusions and hyperidrosis scalp treatment to micro-needling and intravenous immune treatment for your hair, plumping it up and bringing back a healthy shine.
The Harrods Experience, Redefined

Being located inside one of the world’s most iconic department stores, the HairDoctors suite at 212.2 lives up to its surroundings. It’s peaceful, private, and entirely tailored to you. This isn’t about rushing through appointments or quick blow-dries — it’s haircare as a form of self-care, in its most thoughtful and luxurious form.
Although Ricardo doesn’t promise overnight miracles, many clients notice a real difference after just a few visits. For those tackling long-term challenges like genetic or chronic scalp conditions, he offers a structured, supportive pathway to lasting improvement.
Why It Matters
Great hair goes beyond how it looks. It’s about how it makes you feel — your confidence, your sense of self, and your overall wellbeing. Ricardo Vila Nova treats hair as an extension of your internal health, not just an aesthetic concern. His unique blend of clinical expertise and luxurious care makes HairDoctors a standout experience, proving that when science meets indulgence, the results can be truly transformative.
If you’re serious about restoring your hair, whether it’s due to stress, age, health changes, or simply curiosity, 212.2 at Harrods is the destination you need to know. Quietly tucked away, but delivering results that speak volumes.
Location: Harrods, Knightsbridge, SW1X 1LX